franzi speer
Hi, I'm Franzi!
I'm a freelance illustrator based in the Netherlands creating playful, hand-drawn artwork for greeting cards, stationery items, and other thoughtfully designed products.
With my background in product design, my work blends joyful color palettes, texture, and trend-aware concepts into versatile, licensing-ready collections.
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Every Design Starts with A Rough Sketch
My style is playful, whimsical, and modern, with a strong focus on color palettes and a hand-drawn feel. Although I work digitally, I add texture and depth to ensure each illustration feels alive.
I approach each project with a clear, thoughtful process. I usually begin with rough thumbnail sketches, develop these into a detailed sketch, and finish with a colored final design. Like this, I create production-ready artwork that works well across different products.
